Work

Behind each project.

6 accounts across 4 industries. Each case study shows exactly how the work got done.

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—Monitored and optimized dual-platform campaigns (Google Ads & Meta Ads) across 4 car model lines.
—Audited ad spend allocations to isolate top-performing weekend and monthly offers.
—Standardized reporting into 30-day and 3-month rolling trends to evaluate true acquisition costs.

—Designed and deployed Meta Instant Lead Forms built with qualifying questions to filter high-intent parent inquiries for campus tours.
—Iterated ad creatives: tested campus activity showcases and parent proof vs. standard curriculum copy to counter creative fatigue.
—Monitored active ad sets daily, balancing traffic between high-intent website visits and low-friction native lead forms.

—Managed Meta Ads targeting hyper-local audiences to drive appointments for high-margin salon services.
—Built a 6-pillar creative framework (Hair Explained, Transformations, Stylist Spotlights) deployed directly into paid ad rotation.
—Monitored lead delivery, evaluating actual footfall booking intent rather than just superficial click volume.

Integrated & organic brand work

Multi-Channel Organic & Brand Building Experience

Monthly content and website updates balancing chit-scheme promotion with plain-language financial education.

Ran a recurring monthly offer consistently across Instagram, landing page, email and WhatsApp.

Beauty · Content & Meta Ads Support

Flaunt Salon & Spa, Banaswadi

Long-running content support, followed by a month of running Meta Ads directly with weekly performance reporting.